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Patrick McGee explains why the tech giant Apple came to dominate the young American market, from the exclusive iMessage to the threat of social ostracisation.
The Wall Street Journal
Sep 16, 2023 - 10 min
Financial Times
Jun 8, 2023 - 5 min
Jan 21, 2022 - 15 min
Bloomberg Businessweek
Jul 20, 2023 - 18 min
Jan 29, 2023 - 20 min
Apr 23, 2023 - 11 min