The Guardian
May 28, 2017 - 5 min
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If there were ever a time to elevate small business, it’s in the middle of a crisis. In the view of Yale University's Ben Soltoff, "it’s the responsibility of those who teach entrepreneurs to actively embrace small businesses and acknowledge that they’ve long been at the heart of entrepreneurship." In this piece for Fast Company, he shares some ideas as to how these type of businesses can continue playing a key role amid the pandemic: inclusion, recognition and education.