The Guardian
Jul 8, 2022 - 9 min
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Why intellectual laziness doesn’t have to lead to groupthink. Although seen as a troubling issue in the modern world, new research shows that informational conformity can be an effective strategy for decision-making that requires less effort than other methods. Joshua Holden reflects on why the real problem is when group members are unwilling or unable to reconsider their opinions in light of new information.